aicelluloids digital marketing agency bangalore
06 Jul 2016
IT’S NOT ABOUT NUMBER WHEN YOU’RE NOT GETTING RESULTS
Posted On: July 6, 2016 | by: aicelluloids

Categories: Digital Advertising

Tags: , , , , , , , , , ,

Digital Marketing, AI Celluloids

Intelligent Nurturing: Nurturing Audience based on their Interests.

Not all visitors to your site are ready to make a purchase

Intelligent Nurturing

Brand Relationships are built through a series of interactions. An Intelligent rule-based lead nurturing aid you to magnify value of each interaction. We start with Bond building process by delivering a multi-touch approach to “not sales only” leads and increase your lead generation ROI.

  • Focus strategies based on customer’s behaviour rather than just strategies.
  • Multi-touch behavioural strategies builds bound with brands to cultivate “not sales only” leads.
  • Easy to Integrate with other advertising strategies or online marketing strategies and serve it for concerned and prospective audience.

With Intelligent lead nurturing, you can actively build new bonds with your prospective customers and keep your company fresh in their mind. And the Result would be when your visitors are ready to buy/Make Purchase, you’ll be their first option.

Bonding your Brand with Customers: Even More Pervasive and Personalised Ads with Emotions Ad Appeals.

Bond Customers

Have you ever fallen in love with a brand? You have a bond with some brands, so much so that they may streak certain emotions and your bond is unbroken from years, have you ever thought why?

We strongly suggest today’s successful marketer must encourage an intense, committed, and emotionally bonded relationship with their consumers.

It’s key to make your customers feel special and to create a bond with your customers, just as you would make them feel your brand emotions. Making use of Appeals in Digital Advertising will definitely improve your bonding with customers.

Actionable Insights: Not about Open rate and click through rate. It’s all about engagement rate.

Actionable Insights

Are you struggling to make sense of your data and create value for your marketing investment?

Forrester reports 74% of firms say they want to be “data-driven,” but only 29% are actually successful at connecting analytics to action.

Every time what is really being offered by many analytics agencies is just more data or information, more numbers — not insights. It’s not about numbers, there is something you can focus on to increase your brand loyalty in this Digital Era.

Powerful Marketing Automation: Organisation will be more effective if they can effectively market on multiple channels online (such as email, social media, websites, etc.) & automate repetitive tasks.

Marketing-Automation-Shotf

There are many Marketing Automation Tool Available in market, Using Automation Marketers can generate high quality leads and educate leads with lead nurturing upon their interests and behaviour and you can streamline lead Management. And connect with your prospects faster and easier, and you can increase your marketing ROI higher than ever.

Marketing ROI:

(Sales Growth – Marketing Cost) / Marketing Cost = ROI

Campaign Attributable ROI

Marketing ROI

ROI is simple, but it is loaded with an ‘N’ number of assumptions. The assumptions are that the total month on month magnifying sales is directly attributable to the marketing campaigns.

To really get at the smash, however, you can get a little critical. Using 12 month campaign lead data, you can calculate the existing sales tendency. If sales had seeing an organic increase on average of 4% a month over the last 12 month, then your ROI calculation for the marketing campaigns should strip out 4% from the sales growth.

(Sales Growth – Marketing Cost) / Marketing Cost – Average Organic Sales Growth = ROI

Make Your Marketing Strategies in line with your Marketing ROI and Try to make most out of it

 

 Why We Love New Ways to Market in Digital Media (And You Should, Too!)

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